New Era Dual Chrome - 30s TV Spot
Created at dPost in Buffalo, NY - dpost.com
Credits
client: New Era
concept and design: dPost
editorial: Bill Cousins
3d: Sam Tato
3d FX: Peter Arcara
compositing: Ben Barnhardt
music/sound: Cale Switzer
concept and design: dPost
editorial: Bill Cousins
3d: Sam Tato
3d FX: Peter Arcara
compositing: Ben Barnhardt
music/sound: Cale Switzer
My role
This spot was made to showcase New Era's NBA hat which utilized their new Dual Chrome logos. I was responsible for all of the 3D assets including modeling, materials, lighting, animation, and rendering with the exception of the amazing liquid chrome simulations which were done by Peter Arcara using Houdini.
Built using: Cinema 4D, Houdini, Arnold, After Effects